- National Campaign -
"Offside". Video (English)
Supermarket Video (English)
"Party Crashers". Video (Spanish with English subtitles)
"Vacation Photos". Radio (Spanish)
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- Aluminum Bottle -
For the launch of their beautiful aluminum bottle, with a wider mouth and resealable cap
(attributes that we needed to showcase) we created a fun campaign with TV, OOH and radio efforts. It was welcomed by our Hispanic consumer with open arms and was honored with several ADDY awards.
(attributes that we needed to showcase) we created a fun campaign with TV, OOH and radio efforts. It was welcomed by our Hispanic consumer with open arms and was honored with several ADDY awards.
"La Martita". Radio (Spanish)
"Masters". Radio (Spanish)
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- Vortex Bottle -
The new neck of the vortex bottle was a product innovation that was well received by the consumer. Here’s a sample of the creative used to launch the product.
"Costume Party". Video (Spanish with English subtitles)
"Vampires". Radio (Spanish)
OOH
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- Home Draft -
Miller Lite’s Home Draft was designed to bring the bar into your home.
"Like in a Bar". Video (Spanish)
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